Free25,000 events free every month, no card

Every order reaches Meta.Even when the Pixel can't.

Ad blockers, iPhone Safari and closed tabs hide real sales from your ads. Trakero sends every order from your own server, counted once, so Meta, Google and TikTok learn from what actually sold.

Start freeor

Free. A real browser checks your pixels, cookies and ad-blocker exposure in about 30 seconds.

Free plan, no card
Pay with bKash, Nagad or card
Support in Bangla and English
Set up in one afternoon

Sample orders, real routing rulesBrowser Pixel (dashed) · Trakero, from your server (solid)

1A shopper opens a product page. Her ad blocker stops the Pixel; the same event reaches Trakero through your own domain.

0
Delivered: 0
Recovered by Trakero: 0
Duplicates merged: 0
Pixel hits blocked

Works with your store and your ad platforms

WooCommerce
Shopify
WordPress
Tag Manager
Meta
Google Analytics
Google Ads
TikTok
Snapchat
Pinterest
X

The problem

Your pixel is not seeing every sale

Pick what your shopper's browser is doing. Watch where the browser Pixel's purchase goes, and where Trakero's does.

A shopper from your Facebook ad places an order.

Browser Pixel: blockedTrakero: delivered once

Illustration of what happens on shoppers’ devices, not a measurement.

Side by side

Ten orders, two ways of tracking them

The same ten orders, tracked by the browser Pixel alone and by the Pixel with Trakero. Sample

Browser Pixel only

10 orders · Sample

#10231Normal checkout
Delivered
#10232Ad blocker
Blocked
#10233Normal checkout
Delivered
#10234iPhone Safari, came back on day 9
No click id, no ad credit
#10235Ad blocker
Blocked
#10236Closed the tab before the thank-you page
Never sent
#10237Normal checkout
Delivered
#10238Ad blocker
Blocked
#10239Browser and server both sent it
Delivered
#10240Normal checkout
Delivered

Meta can credit 5 of 10

Pixel + Trakero

10 orders · Sample

#10231Normal checkout
Pending…
#10232Ad blocker
Pending…
#10233Normal checkout
Pending…
#10234iPhone Safari, came back on day 9
Pending…
#10235Ad blocker
Pending…
#10236Closed the tab before the thank-you page
Pending…
#10237Normal checkout
Pending…
#10238Ad blocker
Pending…
#10239Browser and server both sent it
Pending…
#10240Normal checkout
Pending…

Meta can credit 10 of 10

Ten sample orders showing the mechanism, not a measured rate. Your numbers depend on your shoppers.

The product

See every order's journey

Search an order and see each copy that arrived and where it was delivered. When a shopper says they paid, you can check in seconds. Sample store

A customer says they paid? Search the order and see every copy and every delivery.

Sample

ID: 10231

Order #10231·৳2,450 · Cash on delivery

Delivered

Browser copy received

14:02:11

Server copy received · merged into the same event

14:02:12

Delivered to Meta CAPI

212 ms · matched on email, phone, fbc

Delivered

Delivered to Google Analytics 4

184 ms

Delivered

Delivered to TikTok Events API

236 ms

Delivered

Sample

Event	Destination	Status	Attempts	Details / Reason
Purchase	Meta CAPI	Retrying	2/8	Meta returned 503, next try in 2 min
Purchase	Meta CAPI	Failed	1/1	token expired · Reconnect Meta
Purchase	Google Analytics 4	Delivered	1/1	HTTP 200 · 184 ms
AddToCart	Meta CAPI	Delivered	1/1	HTTP 200 · 198 ms
PageView	TikTok Events API	Delivered	1/1	HTTP 200 · 236 ms
Purchase	Google Ads	Delivered	1/1	HTTP 200 · 162 ms

Deduplication

Browser and server both saw the order. Meta counts it once.

The order is authoritative. Every copy (browser, server, retry, webhook redelivery) resolves to one logical event, keyed by the order id. That same event_id is sent to Meta, so even Meta's side can't double count.

Layer 1: ingestion

Exact replay from the same source within 48 h → dropped before it is queued.

Layer 2: order ledger

First copy creates the logical event. Later copies from other sources become receipts on it.

Layer 3: Meta

One delivery, event_id purchase_10023. Meta dedups on it too.

Event inspectororder #10023 · ৳2,580

Send a copy to begin.

Built for Bangladesh

Type a Bangladeshi number the way customers do

Bengali digits, a trunk 0, dashes, +880. Trakero normalizes it the way Meta and Google each specify, then SHA-256 hashes it before it is stored anywhere. This demo runs the real rules in your browser. Nothing is sent.

Phone, as the customer typed it

Bengali digits converted01712345678
Digits01712345678
With country code8801712345678

Meta sends8801712345678

–

Google sends+8801712345678

–

Meta sends[email protected]

–

Google sends[email protected]

–

What Trakero stores

{ "em": "–", "ph_digits": "–", "ph_e164": "–" }

Hashes are computed with the Web Crypto API in this tab. Try the same number in different formats: the hash does not change.

Ways to track

Pick how your store sends events

Every way comes with every plan, the free one included, and they run together without counting anything twice.

Direct

Most stores start here

Plugin, script or server SDK: no server of your own
A pixel id and token per platform
Deduplicated, hashed and retried for you

How Direct works

Google tag gateway

gtag.js and Tag Manager load from your own domain
GA4 and Google Ads hits get past ad blockers
Keeps Google's own cookies and sessions

About your own tracking domain

Your GTM dataLayer

One Custom HTML tag in your web container
Reads the GA4 ecommerce events you already push
No server container to host or pay for

Set up with Tag Manager

Planned

Hosted server GTM

For agencies with their own server container logic
Today: keep your sGTM host and add Trakero beside it
The same Meta event id keeps both from double counting

Run both side by side

Already on Stape, PixelFly or your own sGTM?

Your pixels, datasets and history stay. Only the system that sends to them changes, one platform at a time.

Read the move guide

Connect one platform
Add Meta (or GA4, or TikTok) in Trakero with the same pixel id you use today.
Switch off the old sender
Pause that platform's tag in the old system the same day, so no purchase is sent twice.
Check, then move the next
When Events Manager shows Trakero's events, repeat for the next platform.

Setup

Live in one afternoon

app.trakero.com/developers

Simulation of the real screens, step by step.

Start free Full install guide

Free plan · No card needed

Integrations

Pick-ups and deliveries

Events come in from your store and go out to every ad platform, once each.

Picks up from

Any websiteAvailable
4.5 KB JavaScript SDK, served from your own domain
Server APIAvailable
POST /v1/events with a secret key, from any backend
WooCommerceAvailable
Plugin: server-side purchase from the order lifecycle, COD-aware
Node.js / Next.js SDKAvailable
Typed server SDK with browser attribution from cookies
Google Tag ManagerAvailable
Reads GA4 ecommerce events from the dataLayer
PHP / Laravel SDKAvailable
PHP 7.4+ server SDK, COD order lifecycle
ShopifyBeta
App: order webhooks + Web Pixel (beta until the Shopify App Store listing)

Delivers to

Meta Conversions APIAvailable
Graph v26.0, event_id dedup with your Pixel
Google Analytics 4Available
Measurement Protocol, user-provided data, session stitching
TikTok Events APIAvailable
Events API 2.0, ttclid + _ttp matching, dedup with your TikTok Pixel
Snapchat Conversions APIAvailable
CAPI v3, ScCid + _scid matching, dedup with your Snap Pixel
Pinterest Conversions APIAvailable
v5 events, _epik click id, dedup with your Pinterest Tag
Browser pixelsAvailable
Meta (Facebook + Instagram), TikTok, Pinterest, Snap, LinkedIn, X and Microsoft Clarity from one snippet
LinkedIn Conversions APIAvailable
Conversion rules, li_fat_id + hashed email, dedup with the Insight Tag
X Conversion APIAvailable
twclid + hashed email/phone, conversion_id dedup with the X Pixel
Google AdsAvailable
Data Manager API: gclid / gbraid / wbraid and hashed email, phone and address. No developer token
WebhooksAvailable
Every event POSTed as JSON to your URL, HMAC-SHA256 signed; private addresses refused

Pricing

Pay per event

Every feature on every plan. Duplicates we drop are never billed.

Free

Prove it on your store. No card needed.

৳0/ mo

$0 · a month

Start free

25K events a month
30 days of history
1 store
Every feature

Starter

For a growing Facebook-first shop.

৳900/ mo

$9 · a month

Choose Starter

500K events a month
90 days of history
1 store
Every feature

Recommended

Growth

For brands spending seriously on Meta ads.

৳2,400/ mo

$24 · a month

Choose Growth

2M events a month
180 days of history
3 stores
Every feature

Scale

For agencies and multi-brand groups.

৳4,900/ mo

$49 · a month

Choose Scale

6M events a month
365 days of history
10 stores
Every feature

Duplicates we drop are never billed. Pay with bKash, Nagad, card or bank transfer.

Compare prices

What 500,000 events a month costs

What 500,000 events a month costs
Service	Free each month	Paid plan near 500K	Price a month
TrakeroYou are here	25,000 events	500,000 events	৳900 / $9 500,000 events
PixelFly	15,000 events	500,000 events	৳1,200 500,000 events ৳900 a month if you pay a year ahead
Servero	20,000 requests	600,000 requests	$17 600,000 requests
Stape	10,000 requests	500,000 requests	$20 500,000 requests $17 a month billed yearly

Monthly prices from each company's own pricing page, checked 24 October 2026. A request in server-side GTM also counts script loads, so the same traffic uses more requests than events.

See every comparison →

Free tools

Free tools, no sign-up

Check, build and debug your tracking in the browser. Nothing you paste leaves the page.

Tracking scan

Score a store's tracking: tags, routes, cookies on Safari, ad-blocker exposure.

Open

UTM builder

Campaign links with Meta and TikTok dynamic values.

Open

Hash generator

Normalize and SHA-256 hash email and phone like CAPI.

Open

fbc & fbp tool

Build fbc from fbclid and decode _fbc / _fbp cookies.

Open

COD profit calculator

Profit per order and break-even ROAS, counting refused parcels.

Open

CAPI payload checker

Paste a Conversions API body; see what Meta will reject or can't match.

Open

Ecommerce event code generator

GA4, Meta and TikTok code for product, cart, checkout and purchase, with one shared event id.

Open

Consent Mode v2 generator

The gtag consent snippet: denied in the EEA, UK and Switzerland, granted elsewhere.

Open

GA4 Measurement Protocol checker

Paste a server-side GA4 body; see what Google drops or won't join to a session.

Open

Meta event tester

Send a Conversions API test event from your browser and see Meta's answer.

Open

ROAS and CPA calculator

Break-even ROAS, cost per order and profit after ads, for prepaid orders.

Open

Facebook Pixel checker

Is your Meta Pixel firing, once, with event ids, and can blockers stop it?

Open

Tracking rules change. We'll tell you.

A short email when Meta, Google or TikTok change a tracking rule that affects stores, and when we add a free tool. A few a year. Unsubscribe in one click.

We use your address only for these emails. Privacy policy.

FAQ

Straight answers

Not covered here? Write to us and a person who builds Trakero answers.

Do I remove my Meta Pixel?

No. Keep the Pixel and add Trakero. Both send the same event_id, so Meta keeps one copy and fills gaps from the other. Match quality goes up and nothing is double counted.

Does this get around consent or ad blockers' purpose?

Trakero respects consent: when a shopper denies ads consent, no ad cookies are set and no event is sent to ad platforms. It moves measurement onto your own domain and server, which is how Meta and Google recommend sending conversions. It is not designed to evade privacy choices.

Is my customers' data safe?

Email, phone, name and address are normalized and SHA-256 hashed inside our ingestion service before anything is queued or stored. Raw values never reach our database or logs. Destination tokens are encrypted with AES-256-GCM and can never be read back, even by us in the dashboard.

What happens if Meta is down?

Your store keeps sending and we keep accepting. Deliveries retry with backoff for about six hours. If your Meta token expires, sending pauses and the events wait. They do not burn their retries. Reconnect, and they go out.

We are cash on delivery. When is a purchase a purchase?

You decide. Send the purchase when the order is placed, confirmed or delivered. The order id makes it count once whichever moment you choose, and a later refund or cancel is linked to the same order.

Which platforms work today?

Stores: WooCommerce through our plugin, any website through the JavaScript SDK, any backend through the server API or the PHP, Node and .NET SDKs, and Google Tag Manager. Shopify is in beta. Destinations: Meta, Google Analytics 4, Google Ads, TikTok, Snapchat, Pinterest, LinkedIn and X, each through its server API, plus browser pixels from one snippet.

Is it Trakero or Trackero?

It is Trakero, at trakero.com. People sometimes type Trackero or Trakaro; it is the same product: server-side tracking for ecommerce stores, built in Bangladesh.

Start counting every order today

Create a free account, connect your store and watch a test order arrive in Meta Events Manager.

Start free Run the free scan

Free plan · No card needed · Set up in one afternoon